Julia Kagan is a financial/consumer journalist and former senior editor, personal finance, of Investopedia. David Kindness is a Certified Public Accountant (CPA) and an expert in the fields of ...
Will Kenton is an expert on the economy and investing laws and regulations. He previously held senior editorial roles at Investopedia and Kapitall Wire and holds a MA in Economics from The New School ...
What Is The CAC Payback Period? The PAYBACK period for customer acquisition costs (CAC) means the time taken by a company to recover the expenses incurred to acquire or onboard new customers. The CAC ...
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