It’s no surprise that premium video — commercially produced, long-form episodic video — commands much higher premiums than standard digital video, but recent research from Standard Media Index (SMI) ...
ABI Research, a market research firm, recently noted that the number of people watching online video by way of a Web browser nearly doubled from last year’s figure. According to ABI, 32 percent of U.S ...
“On TV And Video” is a column exploring opportunities and challenges in advanced TV and video. Today’s column is written by Steve Wadsworth, president and CEO at Tapjoy. Many in digital advertising ...
Kochi: Amid controversies over the alleged abduction of a CPM councillor by the party men, CPM on Wednesday released a video in which the councillor, Kala Raju, is seen saying that the UDF promised to ...
Use this YouTube CPM Calculator to work out how much advertisers are paying (or need to pay) to place ads on YouTube videos. CPM is the price per 1,000 ad impressions. An ad impression is a single ...
Standard Media Index has released its Canadian CPM figures for 2022 and it appears that social video continues to offer advertisers the best bang for their buck. Based on information from SMI clients, ...
The CPM on Saturday released an AI generated video of former Bengal chief minister Buddhadeb Bhattacharjee’s appeal to the electorate to vote out the BJP and the Trinamul Congress, attacking both on ...