Projection mapping can be an impressive, high-impact advertising technique. By turning common objects like buildings and stages into interactive displays, consumers can be immersed in an ad, which ...

WAVEFORM.exp turns to Digital Projection for a massive projection mapping project in downtown Denver. When you purchase through links on our site, we may earn an affiliate commission. Here’s how it ...

TOKYO--(BUSINESS WIRE)--To create the newest attraction to brighten the nightlife in Tokyo, "Tokyo Night & Light", a projection mapping display which uses light and sound as an expression of ...

Earlier this year in February, the Tokyo Metropolitan Government No. 1 Building in Shinjuku took on a new role after sundown. Designed by famed Japanese architect Kenzo Tange, this iconic building now ...

―Innovative video presentation helps to celebrate world’s top sporting event― OSAKA, Japan--(BUSINESS WIRE)-- On July 24, 2019, Panasonic Corporation, a worldwide Olympic and Paralympic partner, ...

Video mapping, 3D projection mapping, whatever you want to call it, the art form opens up new possibilities for video professionals. For video professionals, it’s easy to get locked into to a set ...

In many ways, projection mapping is the “razzle-dazzle” of pro audiovisual systems: it’s the puttin’ on the ritz of AV, the I’m ready for my close up. In other words, it draws attention to itself — ...

There have never been so many ways to deliver an immersive video experience as there are today—from undulating tunnels of OLED panels to 200-foot-wide LED boards in stadiums, it’s an exciting time to ...

Projection Mapping at Cambridge, Ontario's Old Galt Post Office, courtesy of Westbury National and Christie. There was no such thing as projection mapping in 1885, when the Old Galt Post Office was ...

Music consumption has historically been closely connected to the environments in which it is enjoyed. Before the advent of music recordings, listening to music was a social activity tied to collective ...

Last winter, basketball fans at Oracle Arena, then-home to the Golden State Warriors, were introduced to the PlayStation game God of War. In an elaborate, multimedia promotion, animated content took ...