CEO at NewCampus, a modern business school in Asia. Exploring the intersection between the future of work and learning with an Asian twist. In working with more than 1,000 business leaders to help ...
Forbes contributors publish independent expert analyses and insights. Soon Yu is a best-selling author and expert on innovation and design. Q&A with Zyper CEO and Founder Amber Atherton. Zyper helps ...
Brand communities, such as Harley-Davidson’s Harley Owners Group and Sephora’s Beauty Insider Community, create a core base of loyal users through high energy and engagement. Members of a brand ...
At the e4m-iDAC 2025 session titled “Community-Led Brand Building: From Followers to Founders,” industry leaders discussed how authentic engagement and value-led collaboration are redefining modern ...
Opinions expressed by Entrepreneur contributors are their own. Your brand is no longer just about you or your company. Now, branding is all about the individual. They are seen as symbols representing ...
Business.com aims to help business owners make informed decisions to support and grow their companies. We research and recommend products and services suitable for various business types, investing ...
With the continuous widening of consumer expectations, in the search for innovative ways to get ahead, every business must put brand community engagement at the top of its to-do list. Insights gleaned ...
Imagine starting a restaurant in a busy downtown. You lease a nice spot, renovate the space, develop a menu with style, and—before long—your spot is buzzing. There's a wait for tables every night, and ...
As digital brand communities dramatically grow in popularity, it makes sense to explore some high-profile examples. The customer-experience industry is undergoing a shift to mobile and niche platforms ...