A Web page's HTML code plays a critical role in determining how high the page ranks in search engine results listings. Titles appear in the header sections of blog posts, in the title bar of your ...

[Max Woolf] sometimes struggles to create ideal headlines for his blog posts, and decided to apply his experience with machine learning to the problem. He asked: could an AI be trained to optimize his ...

The newest version of Google's Blogger platform provides greatly enhanced features over its relatively basic predecessors, particularly with regards to customization and monetization. By default, the ...

Relatively long and fairly complex—though not overly difficult—blog posts by brands garner the most social shares, according to recent research from TrackMaven. The report was based on data from more ...

Writing a blog post isn't exactly rocket science. But, there are definitely strategies that can take a good blog post and make it great. I've written literally thousands of blog posts for sites like ...

Whether blogging can be business-changing is no longer up for debate. We’ve reached a point where most businesses understand the importance of consistent blogging, but what exactly is needed for ...

Marketers should use both historical and forecasted data to drive blog post content Ensuring the content has added value to a competitors – either through additional information or FAQs – is vital for ...

Optimizing your content for search results requires search intent. Understanding search intent will help you generate effective content. Target search intent by examining high ranking search results.

As much as Upworthy and Buzzfeed get grief over their titles, you can’t argue that their ‘curiosity gap’ titles work. I Thought It Was a Travesty, But Then I Saw This Illustration. I’m kidding.