Looking for a unique way to drive yourself crazy? Try to find a clear correlation between a streaming TV service’s average bit rate and its perceived video quality. I’d wager that most users won’t ...

Learn how video quality measurably impacts business performance. Read “Bit Rate and Business Model: The Science Behind How Our Bodies React to Video Quality.” With quality a huge concern for video ...

Almost two months ago, Netflix said it would reduce video bit rates for 30 days in Europe, aiming to reduce bandwidth consumed by customers by 25% during the COVID-19 crisis. It has now been 55 days ...