While China's industry marketing and consumer spending patterns are not necessarily correlated to other industrialized nations, especially the U.S., there are encouraging signs of "normalization" in ...

If you develop software or manage databases, you’re probably at the point now where the phrase “Big Data” makes you roll your eyes. Yes, it’s hyped quite a lot these days. But, overexposed or not, the ...

Troy Segal is an editor and writer. She has 20+ years of experience covering personal finance, wealth management, and business news. David Kindness is a Certified Public Accountant (CPA) and an expert ...

Forbes contributors publish independent expert analyses and insights. I write about how data & data-driven marketing are changing business. This article is more than 10 years old. Big data is new and ...

For over a decade, brands have used social media to connect with their target audiences. Now, thanks to cloud computing power and big data, they can do so with much greater precision. Better still, ...

Big data: as buzzwords go, it’s inescapable. Gigantic corporations like SAS and IBM tout their big data analytics, while experts promise that big data—our exponentially growing ability to collect and ...