Email marketing has the highest return on investment (ROI) of all marketing tactics, so it’s important to find the right email marketing software that will support your goals and help you grow your ...

The number of emails sent each day is expected to top 330 billion this year. Cybercriminals know this, with phishing and other email-targeting tactics the top attack vectors ― because they work so ...

Nothing in email marketing is static because ESP technology, inbox providers, and—most important—people's behaviors are constantly changing. That change extends to the email newsletter, a mainstay of ...

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Email validation, also known as email verification or email checking, is the process of confirming the validity of an email address before sending messages. For developers, incorporating robust email ...

A/B testing is a powerful way to improve the performance of your email campaigns. By comparing multiple versions of a message you can understand what resonates with your audiences and craft stronger ...

Email is an efficient, cost-effective, and environmentally friendly way to communicate with large groups of people. However, non-strategic use of mass email can reduce employee productivity and hinder ...

Best practices include a focus on hardening user authentication and access, ensuring strong network encryption, and minimizing application attack surfaces. Cyber agencies from three countries ...