If 2023 was the year sales teams adopted generative AI, then 2024 is the year of repercussions. It was only a few months ago that generative AI in the form of ChatGPT celebrated its first birthday, ...

You’ve sent 37 cold emails this week and watched your inbox stay painfully quiet. One founder friend claims she books meetings “all the time” with cold outreach, but your last attempt got one polite ...

When it comes to cold emails, the subject line is one of the most important elements. It needs to be catchy and attention-grabbing, while also conveying the purpose of the email. Here are some tips ...

Picture this: You just received two emails. One is from Elon Musk, and the other one is from John Doe at a company you barely know. Which email are you more likely to open? I would guess you’ll go for ...

Opinions expressed by Entrepreneur contributors are their own. When done well, cold email is a goldmine for generating leads. By implementing consistent cold email strategies, businesses can put ...

6 best practices for sending bulk emails Marketing and sales emails deliver the highest ROI of all channels— $42 dollars for every dollar you spend according to Forbes. Cold emails have the potential ...

I was recently asked whether cold email is dead, and I struggled to give a quick and clear answer. After considerable thought, I realized it's hard to answer because it's actually multiple questions ...