Search engine optimization (SEO) is the cornerstone of ecommerce. If you’re an online seller, you can’t grow your base of loyal customers if you’re stuck on page 6 in search results. A lot of studies ...

Search engine optimization (SEO) is based on a set of foundational ideas, strategies, and technical processes that have evolved over time. Although those may be old hat for longtime practitioners, ...

It’s not uncommon for SEO professionals to find themselves thrust into a role with little to no training in traditional marketing theory. However, as the organic landscape becomes increasingly complex ...

John Mueller of Google posted a set of posts on Twitter the other day that deserve to be highlighted around the concept of basic SEO and if that makes it easy or not. In short, just because some SEO ...

Blogger conferences have been a great resource for me as an entrepreneur. In July, New York City was host to two huge blogger events, BlogHer and Blogger Bash, where more than 5,000 bloggers gathered ...