NEW YORK--(BUSINESS WIRE)--Veritonic, the industry’s comprehensive audio research and analytics platform, announced today that Audire, the digital audio advertising company launched by former global ...
To continue reading this content, please enable JavaScript in your browser settings and refresh this page. 2024 is shaping up to be a huge year for audio. With a 22% ...
As a rural-facing, full-service marketing agency we often hear clients question audio advertising’s effectiveness. Our conversations often include the phrases “it’s so hard to measure” or “how do I ...
The world of audio ads is evolving fast, turbo-charged by programmatic tech. We're breaking down the latest trends, the journey so far, and future predictions, with some exclusive insights from ...
The advertising world has a problem. And if you’re running a small business, you’ve probably felt it firsthand. As your customers stream podcasts during their commute and listen to handpicked ...
Today’s consumers are crazy for online audio, whether it’s music streaming, podcasts, or internet radio. According to the 2025 Infinite Dial report by Edison Research, online audio listenership is at ...
The easing of COVID sanctions sent droves of shoppers back to physical stores, convinced that a bit of retail therapy would provide a cure for their two-year bout with cabin fever. The most recent ...
To receive the Vogue Business newsletter, sign up here. Only a brief mention of Estée Lauder can be heard at the beginning and end of the audio ad campaign for its new fragrance Beautiful Magnolia.
In the seventh article in ExchangeWire's 2022 Predictions Series, we hear from industry experts in the media, marketing, and commerce ecosystems on how audio and conversational advertising is set to ...
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