The machine is $500 less than any new-generation laptop Apple has sold before, coming in well below the now $1,099 MacBook Air.

Apple’s low-cost moves are both surprising and particularly compelling right now at a time when most companies are being forced to raise their prices.

Apple's powerful and compact desktop machine has wowed users since it came out in 2022. Behold the top 10 Mac Studio setups we've seen.

The new 27-inch 5K BenQ MA270S is $600 cheaper than Apple’s latest entry-level Studio Display.

Apple Inc. updated the MacBook Air and MacBook Pro, the company’s two main laptop computer lines, adding faster processors and raising prices as it copes with an industrywide memory crunch.

The first MacBook Neo benchmark scores confirm that it offers all the performance needed by entry-level computer users.

The MacBook Neo will, for the first time, give Apple a truly affordable laptop that it can officially promote through its online and physical stores, rather than hide on other websites. Additionally, customers are more likely to buy a 2026 computer than a 2020 one—even if, on paper, they perform similarly.

Apple is launching updated MacBook Pros with new M5 Pro and M5 Max chips and double the starting storage, the company announced Tuesday. They'll start shipping on Wednesday, March 11, and preorders are open now.