Here is a small but important update to Google Analytics: Developers can now create a single reporting view that includes both web and app data. Google says this will help businesses that have ...

Apple’s new App Analytics beta offers a first deep look for app developers at statistics for how their software is performing on the App Store. Product Hunt’s Ryan Hoover shared a screenshot of the ...

Two years ago, Apple rolled out App Analytics on its iTunes Connect developer portal. Originally announced at WWDC in 2014, App Analytics gave developers a better understanding of how and when their ...

Google today announced that it has worked with 20 advertising partners to bring its app install analytics in Google Analytics to iOS developers. To enable this functionality, Google worked with ...

Apple on Thursday sent out an email blast to developers notifying them of new features added to App Analytics, including data for crashes, number of paying users and a ratios tool for comparing ...

Marketers and website owners rejoiced yesterday as an official Google Analytics app was finally released for the iPhone, two years after the app was released for Android. The iPhone app comes with ...

Apple today announced that its App Analytics platform in iTunes Connect now provides developers with insight into where customers discover apps, a welcome change that will give developers more ...

One of the new features of iOS 15 is the ability to discover in-app events through the App Store, which now highlights special events such as a game challenge or new movie available within iPhone and ...

Posts from this topic will be added to your daily email digest and your homepage feed. The finding exposes the difference between the privacy policy you may think you’re covered under and the privacy ...

Apple on Monday announced integration of App Clips analytics data in App Store Connect, allowing developers to study how users engage with the new iOS 14 feature. With App Clips analytics, developers ...