This blog is about an industry area that has come to be called “Big Data.” The excitement around Big Data is huge; the mere fact that the term is capitalized implies a lot of respect. A number of ...

Over the past few decades, businesses, governments, and militaries worldwide have relied heavily on data analytics to advance operations, gain critical insight for tactical advantages, and improve ...

Yesterday I got an email from UC Berkeley’s Master of Information and Data Science program, asking me to respond to a survey of data science thought leaders, asking the question “What is big data”? I ...

The massive amounts of data collected over time that are difficult to analyze and handle using common database management tools. The data are analyzed for marketing trends in business as well as in ...

The modern business world is driven by data and some of the most valuable is customer data. Finding the best way to satisfy customers requires studying their needs and that means analyzing the data ...