Join our daily and weekly newsletters for the latest updates and exclusive content on industry-leading AI coverage. Learn More A new research report on marketing analytics shows that brands plan to ...

MIAMI -- Dave Gettleman stepped to a podium in East Rutherford on Dec. 31 and flaunted the Giants’ hiring of “four computer folks" and “software” as the organization’s newfound commitment to analytics ...

UPMC Health Plan, based in Pittsburgh, has been honored for excellence in analytics. The International Institute for Analytics recognized UPMC Health Plan at its annual Chief Analytics Officer Summit ...

Seventy-seven percent of health plan-employed analytics professionals anticipate payers will increasingly invest in analytics during the next year, according to a survey by accounting and consulting ...

1. Do you offer a supportive relationship rather than a transaction? Having the same goals as your vendor/partner is a key component to success for your organization. Vendors who are ...

Plan Analytics Premium Includes Three New Features That Sift and Sort Data for Advisors, Saving Them Time While Surfacing Opportunities That May Have Otherwise Gone Overlooked RICHMOND, Va., Oct. 21, ...

Sherlock Holmes, the master of deduction, provides a lesson for the modern CIO: “It is a capital mistake to theorize before one has the data.” Neither Sherlock nor Arthur Conan Doyle could have ever ...

Kicking and screaming it is. Despite grumbling about Google Analytics 4, the vast majority of marketers tell us they plan to make the switch anyway, even if they aren’t very excited to. What we found.

If you represent a health plan seeking to work with a healthcare analytics and technology vendor, you may have some questions. The answers to these questions may help determine whether a prospective ...