Have you sold anything to an AI today? As AI continues to revolutionize our world, shaping how we live, work and communicate, businesses must adapt their marketing strategies to stay ahead of the ...
Despite honest efforts to improve diversity and representation in stock imagery, the algorithms behind most image search engines – powered by historical download patterns – can stoke the flames of ...
Big Data is the biggest game-changing opportunity for marketing and sales since the Internet went mainstream almost 20 years ago. That statement often prompts vigorous head nodding from executives, ...
BIRMINGHAM, AL / ACCESS Newswire / September 17, 2025 / In an age dominated by data, metrics, and relentless A/B testing, the marketing landscape has become a battlefield of algorithmic optimization.
The world’s media landscape is entering what Dentsu calls the Algorithmic Era, where artificial intelligence, agentic systems and shifting cultural norms are redrawing the boundaries between consumers ...
How is AI used in marketing? AI has enormous potential for companies since the primary activities of marketing involve analyzing customer behaviors, and understanding their wants and buying ...
The era of micro-targeting B2B decision-makers with narrow targeting attributes is over. Opt-outs are surging, data collection is limited, and once-granular targeting options are fading. It's time to ...
We’re living in a world increasingly controlled by intelligent algorithms. The algorithm for the personalisation and recommendation of movies used by movie rental site Netflix is now responsible for ...
To put some numbers to it – more than 3,200 students have brought game-changing ideas to more than 210 companies, including Google, Uber, Airbnb, Walmart, and PepsiCo. Students have devised and ...
Silverback Digital Marketing has announced a continued focus on refining its social media marketing practices, reflecting ...
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