Forbes contributors publish independent expert analyses and insights. I study culture's impact and influence on behavioral adoption. Advertising has a diversity issue. This is not new news. However, ...
NEW YORK--(BUSINESS WIRE)--Smartly, the leading AI-powered adtech company, has been recognized as a leader in The Forrester Wave™: Creative Advertising Technologies, Q4 2024. According to the ...
Gaming advertising platform Anzu and kidtech company SuperAwesome recently released a new report on which they collaborated. The report, called “Gaming the future: how to make an impact with younger ...
Mediaocean, a partner for omnichannel advertising, has released the findings from its 2025 H1 Advertising Outlook Report, which reveals how marketers are navigating rapid technological advancements ...
NEW YORK--(BUSINESS WIRE)--Artificial intelligence is quickly becoming a focal point of modern advertising, powering everything from media planning to creative optimization. A new global report from ...
Nothing lasts forever. Ad revenue growth decelerated for the second year in a row after heady post-COVID ad revenue gains. US digital ad revenue grew at a slower rate in 2023 compared to 2022, ...
The latest Advertising Association/WARC Expenditure Report shows that the UK’s ad market recorded a 10.4 per cent increase in investment to a total of £42.6 billion (€50.09bn) in 2024. The latest ...
Concentrated economic power in the hands of tech giants and hedge funds has helped drive the decline of the news industry, according to a new report by the nonprofit, policy-focused American Economic ...
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