The demand from Cindy Marie Jenkins’ five-year-old son caught her off guard since he’d never requested the drink before. When she asked why, his response was simple: “If I drink Gatorade, I'll be ...

One of the top sources of added sugar in children's diets is in their breakfast bowls. A new study shows that advertising aimed directly at kids is driving sales of high-sugar cereals, and it's having ...

A new study in the American Journal of Preventive Medicine found that just nine children's cereal brands advertised directly to kids dominated purchases by families with kids: Cocoa Puffs, Frosted ...

One of the top sources of added sugar in children's diets is in their breakfast cereal. A new study shows that advertising drives sales of high-sugar cereals when it's aimed directly at kids under 12 ...

High sugar cereal brands target TV ads directly to kids under age 12. And this targeted advertising leads to greater household purchases of unhealthy kid cereals, a new study finds. High-sugar cereal ...