AI isn’t failing because it’s immature. It’s failing because companies overestimate readiness, expect magic ROI, ignore data ...
Vincenzo Cosenza, an Italian digital strategist, has just finished his latest research on Social Networks Adoption Lifecycle. Cosenza has applied the Innovation Adoption Model, a model that shows the ...
Almost every company today feels pressured to act quickly on AI. But not every industry faces the same challenges or opportunities. Some industries, such as financial services, IT, telecommunications ...
My purpose in this article is to explain Gartner Research’s Hype Cycle and relate it to the Technology Adoption Lifecycle popularized by Geoffrey Moore’s book, “Crossing the Chasm.” These two models ...
My purpose in this article is to explain Gartner Research’s Hype Cycle and relate it to the Technology Adoption Lifecycle popularized by Geoffrey Moore’s book, “Crossing the Chasm.” These two models ...
The adoption of a new enterprise technology can feel like a Sisyphean task. You see a brighter future powered by your innovation. People in your target market see value in your offering and want your ...
Why Consider Technology Adoption in Construction? The answer at the highest level is to increase competitiveness, profits and safety. Underneath these metrics are, of course, improving construction ...
Vertafore (http://www.vertafore.com), the leading provider of software that transforms the business of insurance, today announced a 25 percent year-over-year growth ...
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