Forrester kicked out a new Wave report that focuses on the best Web Analytics platforms offered today. Read on to see who made the cut, as well as where you can expect this market to move in the ...

This feels like the good old dotcom days: Adobe is buying a web analytics firm for $1.8 billion. Adobe said today it will acquire web analytics firm Ominture for $21.50 a share. That’s a 45 percent ...

Nielsen and Adobe revealed a partnership Tuesday designed to combine Nielsen’s digital audience measurement products with Adobe Analytics and Adobe Primetime, the company’s platform for online TV ...

LAS VEGAS--(BUSINESS WIRE)--Today at AWS re:Invent, Adobe (Nasdaq:ADBE) announced an expanded partnership with Amazon Web Services (AWS) to make Adobe Experience Platform (AEP) available on AWS. This ...

Web analytics providers that offer predictive analytics, support for mobile applications, reach of partner programs and the ability to support customer implementation rank among the best, according to ...