As large language models reshape how brands reach consumers, traditional ad shops face pressure to reinvent themselves or get left behind.
The Svedka spot features LLM robots and synthetic people. Get ready for the Slopper Bowl? By Steven Zeitchik Senior Editor, Technology and Politics The 30-second commercial features Fembot and her new ...
Back around 2015 through early 2018, telcos were very excited about ad tech. They spent billions of dollars betting that they could monetize their rich subscriber data and compete with the walled ...
The Justice Department and Google wrapped up a two-week hearing that could have a major effect on online advertising. By David McCabe Megan Mineiro Emmett Lindner and Cecilia Kang David McCabe, Megan ...
2026 will be the year that we really start to see AI-generated commercials and marketing content everywhere. 2026 will be the year that we really start to see AI-generated commercials and marketing ...
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