Let’s dig into the relative performance of Zeta Global (NYSE:ZETA) and its peers as we unravel the now-completed Q3 ...

The advertising industry works much like any other marketplace: There are buyers and sellers, and someone in the middle connecting the two. In this case, it's increasingly The Trade Desk that's ...

The end of an earnings season can be a great time to discover new stocks and assess how companies are handling the current business environment. Let’s take a look at how Integral Ad Science ...

Forget the economic downturn: Internet Advertising Bureau figures suggest that Australian advertisers spent $1.5 billion on internet ads in the year ending 30 June: a 27 per cent increase over the ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. I often hear the following: “My board is concerned we’re giving up value by not investing in ...

Ad-block software usage may be more common than previously thought. There are nearly 200 million monthly active users (MAU) of ad-block software globally, according to data from a new study by ...

DoubleVerify and Integral Ad Science harbor a niche in the digital ads industry. Competition is rising in the AI era, though, and both companies need to ramp up their profitability in the coming years ...