TV Technology

Imagine Upgrades Ad Management Platform xG Linear with New Features

DENVER—Imagine Communications has unveiled new features and improvements to xG Linear, its ad management platform for MVPDs in North America. The new xG PlacerPlus features are designed to help the ...
Marketing Dive

Spotify revamps self-serve ad platform on heels of record Q2

Spotify has rebranded its self-serve ad platform, formerly known as Spotify Ad Studio and now named Spotify Ads Manager, per details shared with Marketing Dive. The move introduces a new look and ...
Search Engine Land

6 new Reddit Ads Manager features to simplify campaign creation and tracking

Reddit Ads Manager has been updated to simplify the process of creating and tracking campaigns more efficiently. The platform now offers six new automated features designed to provide advertisers with ...
Marketing Dive

Meta rolls out lead generation ad tools, AI features across family of apps

Meta has added new lead generation ad tools, artificial intelligence-powered features and customer relationship management (CRM) partnerships across its family of apps, per details shared with ...
Search Engine Land

Google releases Ad Manager API v202408

Google rolled out version 202408 of its Ad Manager API, introducing new capabilities for advertisers and publishers. Why we care. The update enhances contextual targeting options and provides new ...