In 2023, what business development trends should we keep an eye on? Over the past few years, businesses have faced immense challenges and undergone a massive degree of change. Contributing factors ...
CEO of Momentum ITSMA & author of An Executives Guide to ABM, helping firms develop, embed and enable Account Based Marketing strategies. Drawing on 279 qualitative interviews from ABM leaders across ...
Healthcare providers and key customers within the ecosystem are undergoing significant organizational changes right now, and they are actively seeking new ways for pharmaceutical companies to support ...
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