Asos’ technology director Andrea Trocino has said that retailers must be “obsessed with optimisation”. Trocino told delegates at Retail Week’s inaugural Tech. conference that retailers, especially ...

STOCKHOLM, SE / ACCESS Newswire / May 20, 2026 / Bambuser AB (STO:BUSER)(FRA:5JL) - ASOS, the go-to fashion destination, has launched ASOS Stylist, an app in ChatGPT, bringing fashion discovery throug ...

Byte-Sized AI is a bi-weekly column that covers all things artificial intelligence—from startup funding, to newly inked partnerships, to just-launched, AI-powered capabilities from major retailers, ...

Asos is giving shoppers a simulated view of what its new clothing looks like on a model―all while putting preventative measures in place to keep the models and employees alike away from COVID-19 risk.