Ranking well on Google isn’t just about targeting keywords. It’s about building topic authority. One of the best ways to do this is by organizing your content into topic clusters. This strategy helps ...

There is no such thing as “being optimized” when it comes to keywords and repetitions. This is similar to looking at “authority” scores for domains. The optimization scores you get are measurements ...

Search engines continue to evolve, but SEO strategies have failed to keep up. For years, we have relied on keyword research to choose specific searches to target. However, keyword research often ...