Google Ads tests A/B experiments for Shopping ad product data

Google Ads is testing A/B experiments for Shopping Ads, letting advertisers compare product titles/images to see what ...

Google launches A/B testing for Performance Max assets (Beta)

Google’s new Beta lets Performance Max advertisers A/B test asset sets, expanding last year’s retail experiment to all ...
Searchenginejournal.com

Google Marketing Live 2025: Here’s Everything That Was Announced

Google Marketing Live 2025 was a whirlwind of announcements, with over 30 new product updates and features unveiled, most of them powered by AI. The event highlighted Google’s commitment to ...

Google Ads Performance Max A/B Testing Assets

Google Ads has a new experiment feature for Performance Max campaigns that lets you A/B-test assets. This allows you to ...